Pat Coyle is among a new breed of sports marketers working to uncover new business opportunities enabled by emerging technologies.
As President of Coyle Media, Pat provides strategic consulting and digital, sponsorship-activation services to sports teams, sponsors, agencies, and software and digital media clients.
Before founding his own firm, Coyle spent six seasons with the Indianapolis Colts as Executive Director of Digital Business. In that role, Coyle lead an interactive staff responsible for the team’s Websites, E mail and mobile initiatives. Today Coyle Media manages the Colts online fan community, mycolts.net, as an outsourced service.
Coyle also leads an online community for digital sports marketers at www.sportsmarketing20.com and here on Linkedin (Sports 2.0 group). Between these two sites, the Sports 2.0 community has grown to over 10,000 members since it launched in January of 2008; and the community has spawned offline events, Sports Marketing 2.0 VIP Summits, which Coyle facilitates throughout the U.S. Pat also maintains a popular sports marketing blog at www.patcoyle.net.
Coyle earned a bachelor’s degree in English literature from Hamilton College in 1988. Pat and his wife, Amy, and their five children reside in Indianapolis.