Heading to Italy for Fan Experience Forum

Posted April 25th, 2012 by Pat Coyle   •   No Comments   


I’m getting ready to head over to Turin, Italy for the Stadium Business Summit and Fan Experience Forum. The Stadium Business Summit runs May 14-16, and the Fan Experience Forum is a one-day event on May 16.

I’m particularly excited about these events for several reasons:

First, the theme of the Stadium Business Summit is right up my alley: “Stadiums: the point of convergence.” The stadium is the place where digital media and the fan experience come together in real time. I’ve been working lately to get more involved in the digital aspects of sports events, so I’m eager to join this conversation. Plus, they’ve invited me to speak! Here’s a preview of my presentation.

Second, I’ll be co-hosting the Fan Experience Forum, which will be a day-long event intended to dig deeper into the fan experience and explore ways technology can be used to enhance it. My co-host for the day is Mark Bradley Director of the Fan Experience Company. Mark is an expert in the analog side of the in-venue fan experience, and I’ll attempt to represent the digital side of things. Here’s a link to my presentation promo, and here’s Marks.

The Fan Experience Forum will also include several other presentations and a couple panel discussions. Should be great stuff and a very important topic to all sports clubs and venue operators. If you can make it to Turin I hope you’l join us!

And finally, my secret bonus reason for excitement about these events: I’ve never been to Italy before…and I’m bringing my wife, Amy, along for a much needed mini-vacation following the event. We’re heading to Tuscany and Florence. Really looking forward to it!!

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